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This began as a collection of posts provided to the no longer Bargain Book News for all booksellers from SIBA, with love. But it is switching to a blog for the industry with news that we hope is valuable for the industry at large, from SIBA, with love.

 

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Partner with SIBA for Pre-Order Campaigns

Posted By Linda-Marie Barrett, Wednesday, June 26, 2019
Updated: Thursday, June 20, 2019

SIBA offers an extraordinary opportunity for publishers and authors to create pre-order campaigns targeting independent booksellers and consumers across eleven states. We will work with you to build momentum, enlist bookseller engagement, and promote directly to our consumer audience.


Special Pricing: Your 2k Budget gets promotions valued at $2695. What’s included:


Bookseller targeted:

  • eBlast that links to publisher page with pre-sale banner ads/social media images: $549

  • Banner ad promoting pre-sale campaign in SIBAland newsletter to booksellers: $299

  • Blogpost in SIBAland newsletter to booksellers: priceless


Consumer-targeted:

  • Banner ad on Circle of Sites (50 Indie Bookseller websites) with pre-order message, clicks through to purchase: $899

  • Month-long promotion on Lady Banks Bookshelf, clicks through to purchase: $549

  • Social Blast to consumers across SIBA’s social media platforms on or around release date, clicks through to purchase: $399


Please contact lindamarie@sibaweb.com to discuss how SIBA can make your pre-order campaign a success! Other pricing models available. We’ll work with your budget and goals.

Tags:  pre-order campaigns 

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Put Your Big Fall Titles on Lady Banks Bookshelf!

Posted By Linda-Marie Barrett, Monday, June 17, 2019
Updated: Monday, June 10, 2019

SIBA promotes six new books every month to consumers on our Lady Banks Bookshelf. This promotion is consumer-facing and bookseller-engaged!

 

Since SIBA redesigned Lady Banks Bookshelf last year, this promotion experienced a 23% increase in audience reach (from 17K to 22.5K), a 16% jump in engagement on social media, a 10% rise in impressions, and a 14% rise in click throughs via email. SIBA attributes the success to a more strongly focused target audience, more active engagement with member bookstores, and a fresh, more visually appealing presence that also appeals to the reader's sense of adventure and individuality.

 

What we know: Lady Banks Bookshelf titles become SIBA bestsellers. Would you like to feature an upcoming title? We have excellent availability in August and going forward into the year. Please contact lindamarie@sibaweb.com to reserve your space or for more information.

 

Edelweiss collection of July Titles

The Substitution Order by Martin Clark

Stay and Fight by Madeline Ffitch

Late Migrations by Margaret Renkl

Last List of Miss Judith Kratt by Andrea Bobotis

Under Currents by Nora Roberts

Midnight at the Blackbird Cafe by Heather Webber

 

     

Tags:  lady banks bookshelf 

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Early Bird Call for #SIBA19 Exhibitor Listings

Posted By Nicki Leone, Wednesday, June 12, 2019
#SIBA19

 

Beginning this month, SIBA will be promoting our #SIBA19 exhibitors to our member booksellers in advance of the show in September. Specifically, we'll be highlighting exhibitor listings and profiling sales reps on SIBA's blog and in its weekly newsletter to booksellers.

To arrange a profile for your sales rep, contact Linda-Marie at lindamarie@sibaweb.com.

To submit, update, or confirm your exhibitor listing click here

Your directory listing can also contain up to three booth signings in addition to your main listing. As soon as you know your booth signing information, submit it on the form at the link above.

THE ART OF THE EFFECTIVE DIRECTORY LISTING:

Your table reservation includes a 50‐word description for the show directory. Attendees use the directory to prioritize their time on the show floor, so take some time crafting your listing.

Some do's and don'ts:

  1. DON'T include information that can be easily found online: that's a waste of valuable space.

  2. DO include information that will make booksellers want to visit your booth: show specials, giveaways, special events around lead titles

  3. DO use industry-accepted shorthand to save space. For example:
    "Backlist special: 10+ 90d FF 48% thru 12/31
    translates to "Backlist special: Order 10 or more units and receive 90 days dating, free freight, and a 48% discount, offer good through December 31st."

  4. DON'T use special formatting in your listing -- it won't appear in the final directory.

  5. DO consider enhancing your listing. Include up to three Booth Signings (does not count against your word limit). And consider purchasing a Logo-enhanced listing to make your listing really stand out. A logo listing costs $300 and can be reserved by submitting your logo in the listing form

 

https://sibaweb.site-ym.com/page/directory_listing_fm

Tags:  #siba19 

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What are Your Bestselling Christian Titles? Indie Booksellers Want to Know!

Posted By Linda-Marie Barrett, Monday, June 10, 2019
With LifeWay Christian Stores closing its brick-and-mortar locations, many of their customers are looking for Christian books from other sources, including independent bookstores. Knowing what books to bring in can be challenging for buyers who don’t know this market. While at BookExpo, SIBA reached out to HarperCollins Christian Publishing’s Dan Van Gorp, Senior Director of Independent Retail, who provided their bestselling titles at LifeWay during the last 12 months.  Do you have titles to add to our Edelweiss Collection for booksellers? Please email lindamarie@sibaweb.com to represent your bestselling Christian titles on this list. Thank you!

Tags:  Christian  LifeWay 

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Why Wanda Jewell thinks you should come to #SIBA19

Posted By Nicki Leone, Thursday, June 6, 2019

 

 

#SIBA19 Discovery Show

Up all night reading at #SIBA19 in Spartanburg, South Carolina

September 13-15, 2019 (Friday - Sunday)
The Spartanburg Marriott

REGISTER HERE

Any vendor that gets a bookstore to the Discovery Show that has never been before can each enjoy $100 towards show expenses.

Schedule | Hotel | Register

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Connect with SIBA at BookExpo!

Posted By Linda-Marie Barrett, Thursday, May 23, 2019

Connect with SIBA at BookExpo!


SIBA is holding “office hours” in the ABA Lounge during BookExpo on Wednesday, 5/29, from 3-5pm. We’d love to connect and explore how SIBA can partner with you to promote your titles to our booksellers and consumer market across the South. Check out the power of numbers in our 2019 Press Kit.  We still have some openings outside of office hours for appointments at your booths and meeting spaces. Please email lindamarie@sibaweb.com to set up an appointment.


See you in NYC!

Tags:  Bookexpo 

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Doni Kay on why you should come to #SIBA19

Posted By Nicki Leone, Monday, May 20, 2019

 

 

#SIBA19 Discovery Show

Up all night reading at #SIBA19 in Spartanburg, South Carolina

September 13-15, 2019 (Friday - Sunday)
The Spartanburg Marriott

REGISTER HERE

Any vendor that gets a bookstore to the Discovery Show that has never been before can each enjoy $100 towards show expenses.

Schedule | Hotel | Register

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Memorial Day Flash Sale: BOGO on Lady Banks Banners!

Posted By Linda-Marie Barrett, Monday, May 20, 2019

Memorial Day Flash Sale: BOGO on Lady Banks Banners! Book & pay for your ad by May 31st to take advantage of this SIBA Special


Lady Banks Banner ads appear in our Lady Banks newsletter at the top, after the intro, and between excerpts from new books. These banner ads are exclusive, do not share space with any other listing, and click through to purchase at member bookstores. Highly visible, they’re the perfect promotion for pre-order campaigns, launch week, or to keep momentum going on a title needing more exposure to consumers and booksellers across the south.  


Your banner ad runs one week for $399, and five weeks for $746. Get two weeks for the price of one, or two five-week runs (advertise two titles with us or extend your campaign) for the price of one five-week run. We’d love to advertise your titles to our consumers and booksellers and grow your sales. Please contact lindamarie@sibaweb.com to book your ad.

Recent banner ads in SIBA programming:

Tags:  Bogo  ladybanks  Memorial Day 

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Visiting Spartanburg, Host City for #SIBA19's Discovery Show

Posted By Linda-Marie Barrett, Wednesday, May 15, 2019

SIBA’s Discovery Show in Spartanburg, SC is going to be extra special, with a full schedule of author events, educational programming, and gatherings where seeing old friends and making new ones is top of the list. SIBA's Wanda Jewell and Linda-Marie Barrett visited recently for a site visit, and met with Patricia Byrd of the Spartanburg CVB, Anne Waters, Meg Reid and Betsy Teter of Hub City Bookshop & Press, and the good folks at the Spartanburg Marriott AKA Discovery Show Central. 


The Marriott is in downtown Spartanburg, a walkable distance from restaurants, the book shop, and other beloved local attractions. The hotel is lovely, spacious, and well-appointed, featuring three restaurants, a bar, and a cafe. After the day’s activities you can settle in, schmooze, and connect with booksellers, authors, reps, and more. Here’s a peek at where you’ll be staying.


But you won’t want to stay in the hotel the whole time. Spartanburg-affectionately known as Hub City and Sparkle City- has so much to offer culturally. Come early as we’ll be offering a variety of things to do on Thursday, September 12, including a visit to Hub City Writers Project, and The Johnson Collection Gallery. Art lovers will also want to wander down to the AC Hotel and view the 40+ objects on view at the hotel—paintings, works on paper, sculpture and textiles—created by faculty members and students at the experimental arts enclave of Black Mountain College. The collection is really extraordinary, as is the hotel’s rooftop bar!


Word on the street is that SIBA’s 2019 Discovery Show is drawing a record number of booksellers, as Spartanburg is within driving distance of so many bookstores in NC, SC, VA, TN, and GA. We want you to be there, too. Here’s a link to find out more info and register.

Tags:  discovery show 

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We'd Love to Feature Your Books on Our Shelf!

Posted By Linda-Marie Barrett, Tuesday, May 14, 2019

SIBA promotes six new books every month to consumers on our Lady Banks Bookshelf. This promotion is consumer-facing and bookseller-engaged!

 

Since SIBA redesigned Lady Banks Bookshelf last year, this promotion experienced a 23% increase in audience reach (from 17K to 22.5K), a 16% jump in engagement on social media, a 10% rise in impressions, and a 14% rise in click throughs via email. SIBA attributes the success to a more strongly focused target audience, more active engagement with member bookstores, and a fresh, more visually appealing presence that also appeals to the reader's sense of adventure and individuality.

 

What we know: Lady Banks Bookshelf titles become SIBA bestsellers. Would you like to feature an upcoming title? We have excellent availability in August and going forward into the year. Please contact lindamarie@sibaweb.com to reserve your space or for more information.

 

What’s on the shelf in June? The June Collection on Edelweiss. (Shirtless Men Drink Free available through Ingram).


Serafina & the Seven Stars by Robert Beatty

The Travelers by Regina Porter

Mostly Dead Things by Kristen Arnett

Wild and Crooked by Leah Thomas

Shirtless Men Drink Free by Dwaine Rieves

The Beautiful Mysterious edited by Ann J. Abadie

     

Tags:  lady banks bookshelf 

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