SIBA Holiday Catalog for Publishers
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SIBA Holiday Catalog


SIBA has joined four other regional associations -- NAIBA, GLIBA, NEIBA, and MIBA -- in the Regional Association Marketing & Promotion (RAMP) catalog consortium to produce the 2020 SIBA Holiday Catalog. The consortium allows publishers to expand the reach of key 4th-quarter titles to the indie bookstore market in the entire Eastern half of the United States.

Holiday Catalog Coverage

 


CONTACT:
Suzanne Shoger, RAMP Director of Marketing and Promotion
SuzanneShoger@gmail.com | 216.536.7193

Reserve your space by May 1 and receive a FREE e-blast OR e-newsletter ad OR website ad (up to $1,875 total value!). One FREEBIE per association per publisher; timing subject to availability.

DEADLINES:

Freebies: May 1
Contracts: June 26
Materials: July 17
Payments: July 17

Catalogs Arrive: around November 1

DETAILS

  • Approximately 2.5 million print catalogs (total) will be distributed to consumers by independent bookstores through direct and saturation mail (NEW THIS YEAR!), in-store promotion, and media insertions.
  • NAIBA, GLIBA, NEIBA, MIBA, and SIBA titles will be available via e-commerce sites direct from stores to consumers.
  • Stock checklists will be distributed to booksellers from June through October to promote advance store orders.
  • Catalog titles will be on display in featured booths at the 2020 Regional Trade Shows.
  • Finished catalogs will be 16 pages, 6" x 10.75" full color.
  • Catalogs will arrive in stores around November 1.