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B3! Webinar: Bringing Used Books into the Mix for Higher Sales and Profit

Posted By Linda-Marie Barrett, Tuesday, August 6, 2019

Mark your calendars for Wed, October 16 at 2pm EST, to hear from four booksellers whose bookstores offer a profitable blend of new and used books. With higher profit margins and unique inventory possibilities, adding used and antiquarian books into your mix could be a way to bring in new customers, further meet the needs of existing ones, and improve your cash flow. And it can be fun! Highlighting used and collectible books on social media offers creative opportunities to share unusual jacket designs, hilariously dated subject matter, and ephemera left from a book’s previous owner. Unsaleable used inventory can be turned into journals, buttons, and literary confetti, as Underground Books has done so successfully. Join us to listen to four approaches to selling used books, and blending them into your new book inventory. Please rsvp to attend.

More about our Presenters:

Cathy Graham is co-owner (with Serena Wyckoff) of Copperfish Books in Punta Gorda, FL. They started their bookselling business 15 years ago in the garage, selling used books online. Now they have a full-service shop – almost 7 years open – and most of the books they sell are new.  Cathy’s background includes teaching high school, the US Air Force, a couple of corporate sales jobs, and a Benedictine monastery. She grew up in Orlando, spent many years in Maryland, and a few in Costa Rica. Besides reading, she enjoys cooking, music, wine, cats and goats (although she doesn't have any goats at the moment).

Shane Gottwals was born and raised in Macon, GA, attending Central Fellowship Christian Academy from kindergarten until graduation. He has a B.A. in English from Mercer University, spending a portion of his college years at Oxford University in England. He met his wife, Abbey, at Mercer University. They have four children and live in Warner Robins, GA. The couple opened Gottwals Books in 2007. Shane has extensive retail experience which has helped Gottwals Books (franchising nationwide as "Walls of Books") become one of the largest used/new bookstore chains in the United States. He currently serves on the boards of Covenant Care Adoption Services, Robins Regional Chamber of Commerce, Central Fellowship Christian Academy, and Southern Independent Booksellers Alliance.

Frank Reiss has been buying, selling and trading used, out-of-print and collectible books for over 35 years, first at Acorn Books in San Francisco and, since 1989, as the founder and owner of A Cappella Books in Atlanta, which has earned Hall-of-Fame status from "Atlanta Magazine" and is annually selected in "Creative Loafing's" "Best of Atlanta" issue. In the 1990s Frank served as president of the Georgia Antiquarian Booksellers Association. Since then A Cappella has focused more on new books and contemporary touring author signings, but carefully selected older books continue to shape the store's unique inventory.

Josh Niesse is the co-owner of two independent brick & mortar bookstores in west Georgia. Underground Books, opened in 2011, is an 1800 square foot bookstore that is literally underground, a few steps below street level off of the historic town square in Carrollton, Georgia, home of the University of West Georgia. Underground Books is primarily used & antiquarian, with about 20% new books. Hills & Hamlets Bookshop is a 600 square foot bookstore, dealing in about 80% new books, opened in 2016 in the progressive planned eco-community of Serenbe.  Niesse co-owns both stores with his wife and fellow bookseller Megan Bell. Niesse has a bachelor's degree in philosophy and worked as a literacy tutor and bartender before becoming a bookseller. 


Tags:  B3! Webinars  Used books 

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