Join us for our March Madness event at Bookmarks in Winston-Salem, NC on March 13 from 10-3PM. Bookmarks is offering the education program: Four Part Harmony: Best tips for Authors in Schools, Tracking Your Data, Subscription Clubs, and Planning Tools.
From 10-Noon: Attendees have a choice of two sessions:
Authors In Schools: A Chocolate and Peanut Butter Combination with Ashley Bryan
Author visits can be a daunting experience. But they can also be one of the most meaningful moments of significance for our young readers. Let's discuss what makes them scary, unique, and, most importantly, a successful combination.
No Math Required: Demystifying Data Tracking with Beth Seufer Buss
If you don't know what you're doing well, how do you know what needs improved? Learn how to help your bottom line by tracking store data and take home sample spreadsheets and formulas that you can use to start analyzing your store data.
Noon-1PM: Author Luncheon. Lunch is free to attendees.
From 1-3PM: Attendees have a choice of two sessions:
Sign Me Up: Cultivating Loyalty Through Subscriptions with Jamie Rogers Southern
In this session, we will discuss how you can increase sales, gain repeat customers, and grow publisher relations through subscription clubs. Focusing on details of Bookmarks' two clubs -- Signed First Editions Club and Young Readers Subscription Club -- Jamie will share tips and challenges on how to get a subscription club started and how to turn members into your brand ambassadors.
Help! My To-Do List is Out of Control with Beth Seufer Buss
Learn how to organize all the moving pieces of your bookstore. In this session we'll talk about how and why to develop planning templates, how checklists can keep you and your store organized, and the best tools for taming your to-do list.
More about our presenters:
Jamie Rogers Southern is the Operations Director at Bookmarks, a literary nonprofit organization based in Winston-Salem, North Carolina. Before Bookmarks Jamie worked at Alabama Booksmith in Homewood, AL, and for the American Booksellers Association.
Beth Seufer Buss is the General Bookstore Manager at Bookmarks. In between reading romance novels and crunching data, she manages a bookstore team of nine.
Originally a Bookmarks volunteer turned bookseller, Ashley Bryan became Bookmarks' Youth & Schools Coordinator full-time in August. Transitioning into this role full-time has provided more opportunities to expand our youth outreach from Author in Schools to book fairs, Book Build, school book clubs, storytimes, and development of our Teen Advisory Council.
Link to register for this event and other March Madness Bookseller Series events. These events are free to booksellers who are current members of their regional associations.