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Winter Catalog: Saturation Mail & Info Session

Posted By Nicki Leone, Monday, June 28, 2021
Winter Catalogs


Reach more readers in new ways! Ordering is now open for the Winter Catalog

In the remarkable year that was 2020, five regional independent booksellers’ associations joined forces to produce consumer print and digital catalogs, leveraging a combined 150 years of winter and holiday catalog production and distribution. Bookstores across the Mid-Atlantic (NAIBA), Great Lakes (GLIBA), New England (NEIBA), Midwest (MIBA), and South (SIBA) reached 10 MILLION CONSUMERS with new title recommendations during the holiday season.

Winter Catalog: Saturation Mail & Info Session
Jul 9, 2021 1:00 PM Eastern, 12:00 PM in Central

This session will focus on our annual winter catalog and saturation mailing. In 2020 we added direct and saturation mailing options for stores to send the winter catalog to their customers. Many stores had great success with saturation mailing. As a result we are offering this session to refresh, answer questions and highlight the process of saturation mailing and the winter catalog.

We will be joined by Kathy Lund of Postal Solutions at Quad Printing and RAMP Director of Marketing and Promotion, Suzanne Shoger.

REGISTER

Deadline to order your winter catalogs is JULY 31

The Target date for Catalog delivery is November 1

Register with RAMP | Download the Marketing Kit

 

 

Tags:  holiday catalog 

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