Your Brand / Your Story: Advanced Display and Marketing from the Professional Booksellers School

Registration for the Advanced Display and Marketing Summer Course from the Professional Booksellers School opens today, May 1st. The course is popular and space is limited, so interested booksellers should register early.

This summer course explores the intersection of storytelling, display, and marketing to create an unforgettable bookstore experience. It is intended only for stores that are already operational. It is led by Lisa Uhrik and Steve Wax, specialists in branding, marketing, and understanding that bookstores are providing experiences, not only selling products.

SIBA booksellers can receive a $25 discount at registration using the code SIBAmd.

Register here