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Booksellers: Make Your Mark with SIBA!

Posted By Linda-Marie Barrett, Tuesday, June 26, 2018

 

Booksellers: Make Your Mark with SIBA!


We have very exciting news to share with you. This spring, SIBA researched the ability of our organization and our member stores to generate sales and events in our territory. The results are fantastic, and included in our new SIBA Press Kit. Please take a look! The collective clout of SIBA stores is mighty impressive!


Southern indie booksellers, together with SIBA, reach more than 1.5 million readers. This translates into an average of 10,000 readers weekly per bookstore. You host over 15,000 events annually, and support over 1100 book clubs regionwide. One fourth of you participate in our Circle of Sites homepage banner ad promotion, which generates 2 million impressions annually. Just imagine if every store participated! Your events are promoted in Lady Banks Commonplace Book newsletter to a weekly audience of 60,000 readers. You distribute 500,000 Okra Pick bookmarks and 900,000 Holiday catalogs annually.


Curious how many SIBA member stores report sales to the NYT and Indie bestseller lists? What percentage submit reviews on Edelweiss? How many attend our Discovery Show? It’s all here, and more.


We hope this data will inspire you to consider your part in SIBA’s zone of influence and explore where you might increase effort and engagement to reach more readers and grow your sales. You are making your mark!

Tags:  #makeyourmark  booksellers  circle of sites  events  lady banks  okra picks 

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Make Your Mark at #SIBA18! A Call for store-branded merchandise

Posted By Nicki Leone, Wednesday, May 2, 2018


Make Your Mark at #siba18!

Make your mark at #SIBA18!
A call for Bookstore Branded Bookmarks and Swag

The theme of this year's Discovery Show is "Mark Your Mark," with an emphasis on the many ways bookstores can brand themselves and become icons in their own communities and in the industry. To that end, SIBA is going to feature bookstore-branded merchandise in an exhibit at the show, and we'd like to incorporate your store-branded bookmarks into show materials.

So here's what we'd like to have from stores:

1) Store Bookmarks. These will be featured in the show directory in other show materials. Stores can provide either electronic files or actually send the printed bookmarks, or both. Electronic files should be sent to nicki@sibaweb.com. Any pdf or high resolution image format is fine. Print materials should be sent to:

Make Your Mark at SIBA
c/o Nicki Leone
718 Hughes Rd.
Hampstead, NC 28443

Malaprop's Mug2) Store Swag. SIBA will have a display of store-branded merchandise in the Exhibit hall during the show, so now is the time to let your store shine. If you are interested in having your store swag featured contact Linda-Marie at lindamarie@sibaweb.com. Bookmarks, coffee mugs, tote bags, t-shirts, bags of coffee, buttons, magnets, aprons, tea towels. . .the sky's the limit.

Tags:  #makeyourmark  #siba18 

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